Shopify store analysis

100% PURE

100% PURE® makes clean, cruelty-free beauty, known for Fruit Pigmented® makeup colored with fruit, tea and cocoa, plus skin, body and hair care. Shop online.

www.100percentpure.comSan Jose, California, US
Visit Store
Apps
9+ 2 integrations
Products
332559 variants
Median price
$34.00
Base theme
Capital
Activity
Slowing
Catalog
Complete reading
Products
332
Variants
559
Vendors
1
Median price
$34.00
Price band (p10–p90)
$12.00 – $65.00
Middle half (p25–p75)
$24.00 – $48.00
Pricing
Selective promotions
Discounted variants
30.9%
Discount depth
50% median
Sold-out products
13.9%
Categories
Skin Care (82)Fruit Dyed Makeup (37)Special Access (31)Hair Care (21)Bath & Body (14)Body Care (9)Hands (5)Makeup (4)
Option axes
size (45) · color (28) · amount (1)
Single-variant products
80.1%
SKU coverage
99.8%
Weight coverage
83.2%
Images per product
3.3
Out-of-stock variants
16.6%
First product
1 Mar 2017
Latest product
8 Sept 2026