Shopify store analysis

Indigo

Shop over 7 million books, home decor, stationery, toys, and more. Plus, free shipping and pick up in store on eligible orders.

www.indigo.caToronto, Ontario, CA
Visit Store
Apps
6+ 1 integration
Products
2,0002,185 variants
Median price
CA$13.95
Base theme
Dawn
Activity
Active
Catalog
Partial reading
Products
2,000
Variants
2,185
Vendors
4
Median price · Partial reading
CA$13.95
Price band (p10–p90) · Partial reading
CA$4.00 – CA$35.99
Middle half (p25–p75) · Partial reading
CA$6.29 – CA$24.95
Pricing
Selective promotions
Discounted variants
16%
Discount depth
19.8% median
Sold-out products
8%
Categories
Book (1996)GM (4)
Option axes
format (1996)
Single-variant products
95%
SKU coverage
99.9%
Weight coverage
16.7%
Images per product
1.2
Out-of-stock variants
7.9%
First product
18 Aug 2025
Latest product
16 Oct 2026

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